Category Archives: 2011 Explorer

Report: Mulally facing pressure to fix Ford tech and quality glitches

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Filed under: Technology , Crossover , Ford Ford has had its share of quality issues with its fledgling MyFord Touch technology, and watchdogs like Consumer Reports and J.D. Power have taken notice. Bloomberg reports that Ford CEO Alan Mulally is all too aware of the automaker’s latest technology glitches, saying, “We’ve had just a few issues with some technologies associated with Sync and MyFord Touch.” The “just a few issues” Mulally is referring to include reports of touchscreens blacking out, general complaints about a steep learning curve and a recent crossover ranking by Consumer Reports that placed the 2011 Explorer 17th out of 19 vehicles tested due in large part to the tech.

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Report: Mulally facing pressure to fix Ford tech and quality glitches

Spy Shots: 2013 Ford Flex caught sporting first major update

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Filed under: Spy Photos , Etc. , Crossover , Ford 2013 Ford Flex spy shots – Click above for high-res image gallery The engineers and designers at Ford are hard at work on the next take for one of its largest crossovers. Our spy photographers have managed to snap a few photos of the 2013 Ford Flex ahead of its debut later this year, and from the looks of things, the vehicle will borrow more than a few styling cues from its platform-mate, the 2011 Explorer . Expect to see a more corporate face, complete with a new grille, angular headlights and a revised front fascia among other tweaks.

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Spy Shots: 2013 Ford Flex caught sporting first major update

Ford cleans up at 2011 Edison Awards, Chevy Volt wins Gold [w/video]

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Filed under: Technology , Ford , GM , Electric Alan Mulally interview for Edison Awards – Click above to watch video after the jump The annual Edison awards that celebrate innovation in goods and services have been handed out, and Ford and General Motors have taken no prisoners with regards to all things automotive. Ford was the big winner, with three gold metals and one silver. Further, CEO Alan Mulally was named a 2011 Edison Achievement Award Winner. Ford won the Applied Technology gold thanks to the inflatable seatbelts that were introduced on the 2011 Explorer .

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Ford cleans up at 2011 Edison Awards, Chevy Volt wins Gold [w/video]

Video: Ford, JabbaWockeeZ compare the V6 and V8 Explorers

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Filed under: SUV , Marketing/Advertising , Videos , Ford JabbaWockeeZ and the 2011 Ford Explorer – Click above to watch the video after the jump Ford has called on the JabbaWockeeZ dance crew to illustrate that the V6 in the 2011 Ford Explorer can handle the same tasks that last year’s V8 did while netting better fuel economy along the way. For those of you who don’t know, JabbaWockeeZ are perhaps the best hip-hop dance crew around right now. If their routines describing the performance of Ford’s engines are anything to go by, 2011 Ford Explorer owners won’t be able to tell any appreciable difference between their car’s 290-horsepower 3.5-liter V6 and the 2010 model’s 292-hp V8. Even with two fewer cylinders, Ford was able to pull the new six to within two horsepower of its older sibling

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Video: Ford, JabbaWockeeZ compare the V6 and V8 Explorers

AdSpotting: Ford Explorer gets funny with Kevin Hart

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Filed under: Marketing/Advertising Kevin Hart’s 2011 Ford Explorer commercial – Click above to watch after the jump Company : Ford Motor Co. Brand : Ford Medium : TV Ad Agency : The UniWorld Group, Product : Explorer Campaign: “Crazy Kevin.” What We Like : Humor often works better than painful earnestness to spotlight certain vehicle features in a typical SUV. Kevin Hart has a certain poor man’s Chris Rock likability. The ad has a story, with a beginning and an end instead of a prattle of feature benefits

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AdSpotting: Ford Explorer gets funny with Kevin Hart