Report: Daimler planning to open new plant in North America

Filed under: China , Plants/Manufacturing , Mercedes-Benz , Nissan Size still matters, but the quest to be number one is also getting more headlines. Mercedes-Benz is the latest to stake its future on taking the top slot, with CEO Dieter Zetsche aiming to be the world’s largest premium maker by 2020. The specific number is 2.7 million vehicles sold that year, which represents an astronomical jump from 2011 sales of 1.26 million vehicles. To home in on that target, Mercedes intends to build factories in China and in North America – either Mexico or the U.S.

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Report: Daimler planning to open new plant in North America

Report: Marchionne admits 50,000-unit sales goal for Fiat 500 "incredibly naive"

Filed under: Plants/Manufacturing , Hatchback , Chrysler , Fiat When Fiat pronounced that it was planning to sell 50,000 Fiat 500 models in 2011, we were more than a little skeptical. And now that 2011 is in the rear view mirror, it seems CEO Sergio Marchionne is ready to admit that the sales target was not very realistic. CNN Money reports that the charismatic Fiat/Chrysler boss is now calling the 50,000 number “incredibly naive,” adding that the goal was to best Mini Cooper’s 2010 sales total of 45,644.

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Report: Marchionne admits 50,000-unit sales goal for Fiat 500 "incredibly naive"

New Audi plant approved, Mexico under consideration

Audi has confirmed plans to build a plant in North American but has stopped short of giving a location and an estimated time of arrival.

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New Audi plant approved, Mexico under consideration

Report: Audi confirms plans for North American plant, likely in Mexico

Filed under: Plants/Manufacturing , Audi , Luxury Audi will begin construction of a new manufacturing facility in North America, according to Ward’s Auto . While the German luxury manufacturer hasn’t chosen a specific location as of yet, early whispers hint to a location in Mexico . Previously, Audi parent company Volkswagen had investigated the possibility of producing Audi models alongside its Passat sedan at the automaker’s new facility in Chattanooga, Tennessee, but that options now appears to be off the table. Instead, Audi could be headed south of the border thanks to Mexico’s labor flexibility and lower wages.

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Report: Audi confirms plans for North American plant, likely in Mexico

The List: The List #0044: Race in the Baja 100 – Part 2

Filed under: Motorsports , Videos , The List Jessi and Patrick spent the first part of this episode getting acclimated to Mexico while learning what was in store for them behind the wheel of a desert racer in the Baja 1000. In order to officially check this off The List , however, they had to actually race in this grueling and dangerous contest of endurance that shows no mercy for greenhorns. We had no idea what to expect and, frankly, just hoped they would finish without getting hurt. As it turns out, we wildly underestimated our hosts

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The List: The List #0044: Race in the Baja 100 – Part 2

Study: 70% of Japanese vehicles sold in America are built here, too

Filed under: Plants/Manufacturing , Honda , Nissan , Toyota A new study by the Japanese Automobile Manufacturers Association has found 70 percent of Japanese vehicles sold in the U.S. were built on a North American assembly line. According to TheDetroitBureau.com, the study found that more than 400,000 jobs have been created by Japanese automakers since Honda opened its first facility in the U.S.

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Study: 70% of Japanese vehicles sold in America are built here, too