Report: Southeast Toyota dealers pull ads from local ABC stations citing "excessive stories" on recall

Filed under: Marketing/Advertising , Toyota Southeast Toyota , which is the largest franchised distributor of Toyota vehicles in the world with 173 dealers in Florida, Georgia, Alabama, North Carolina & South Carolina, has reportedly pulled all of its advertising from local ABC stations. Why? Apparently, the group decided that the television stations were airing “excessive stories on the Toyota issues ” by ABC News and its chief investigative correspondent Brian Ross. So, where is all that latent advertising money going now

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Report: Southeast Toyota dealers pull ads from local ABC stations citing "excessive stories" on recall

Southeast Toyota dealers pull ads from local ABC stations citing "excessive stories" on recall

Filed under: Marketing/Advertising , Toyota Southeast Toyota , which is the largest franchised distributor of Toyota vehicles in the world with 173 dealers in Florida, Georgia, Alabama, North Carolina & South Carolina, has reportedly pulled all of its advertising from local ABC stations. Why? Apparently, the group decided that the television stations were airing “excessive stories on the Toyota issues ” by ABC News and its chief investigative correspondent Brian Ross. So, where is all that latent advertising money going now

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Southeast Toyota dealers pull ads from local ABC stations citing "excessive stories" on recall

Toyota dealer shows us fix for sticking accelerator pedals

Filed under: Recalls , Toyota Autobog visits LaFontaine Toyota to find out how a recalled pedal is fixed – Click above to see the process step-by-step Toyota has built up the most enviable reputation for quality and durability in the auto industry, but the once unassailable industry giant is now embroiled in two simultaneous recalls related to faulty accelerator pedals. The floormat pedal entrapment recall announced late last year is the company’s largest ever involving over four million vehicles, but the sticking accelerator pedal recall announced on January 21st has hurt its reputation the most. The Japanese automaker announced earlier this week that it would address the more recent of the two recalls by installing a metal shim into the pedal assembly of each affected vehicle.

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Toyota dealer shows us fix for sticking accelerator pedals

ThrottleGate: Toyota will now send needed pedal repair components directly to dealers

Filed under: Government/Legal , Plants/Manufacturing , Recalls , Safety , Toyota In an effort to stem the flow of potentially defective accelerator pedal parts at the source, Toyota announced earlier this week that replacement pedal components had begun shipping directly to its factories . While the announcement was a welcome step in the right direction towards a long-term resolution, Toyota retail dealers – face-to-face with millions of concerned customers seeking a fix – were understandably angered that the automaker had apparently left them out of the loop. That changed late Frida, when Toyota announced that gas pedal parts had started shipping directly to the dealers too.

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ThrottleGate: Toyota will now send needed pedal repair components directly to dealers

Report: Toyota readies pedal fix for dealers involving shims

Filed under: Car Buying , Recalls , Toyota It’s been over one week since Toyota first announced a recall affecting 2.3 million vehicles across eight model lines. The recall involves defective accelerator pedal mechanism that could stick due to wear and cause unintended acceration. Since then, Toyota and the supplier responsible for producing this part, CTS Corp., have already developed and begun producing a replacement for assembly plants in North America. Problem is, that doesn’t help the 2.3 million owners who have recalled vehicles sitting in their driveways.

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Report: Toyota readies pedal fix for dealers involving shims